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PostPosted: Fri Mar 16, 2012 7:07 am 
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Island May Surpass The Milestone Of 900,000 Stay-over Arrivals In 2012.


March 16th 2012, Aruba.

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Aruba breaks record in number of stay-over arrivals during 2011.


ORANJESTAD-Aruba experienced a very successful tourism year in 2011. The number of stay-over arrivals grew from 824,702 visitors in
2010 to 871,316 stay-over arrivals in 2011, an increase of 46,614 stay-over arrivals which equals a growth of 5.7 percent over the
previous year. The number of stay-over arrivals in 2011 is a new record for the island, surpassing the previous record set in 2008 of
826,774 stay-over arrivals. The growth in stay-over arrivals is attributed to aggressive marketing of the island in Latin America, and an
increase in airlift.

The number of stay-over arrivals from Latin America grew from 146,131 visitors in 2010 to 185,054 arrivals in 2011, an increase of
38,923 stay-over arrivals or 27 percent. Stay-over arrivals from Europe grew from 76,131 visitors in 2010 to 81,526 visitors in 2011,
an increase of 7 percent.

The number of arrivals from North America fell from 573,475 visitors in 2010 to 572,021 visitors in 2011, a decline of 1,454 visitors or
0.3 percent. Aruba's main market the U.S. fell from 535,813 stay-over arrivals in 2010 to 531,463 visitors in 2011, a decline
4,350 visitors or 0.8 percent.

The government is aiming at a tourism growth rate of 4.5 percent for 2012, and will allocate additional marketing money for Latin
American generating markets. The government wants to focus on new airlift routes from Argentina and Brazil. The Central Bank of Aruba
is projecting a tourism growth rate of 2.5 percent for 2012. Aruba is likely to surpass the milestone of 900,000 stay-over arrivals for
the first time in 2012, reinforcing its standing as a major competitive Caribbean tourism destination.









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